The 5 rules of making your business visible and memorable

The 5 rules of making your business visible and memorable

by | 16 October 2019

In an extremely competitive world, making your business visible and memorable can be difficult. However, there are 5 rules that you should make a point of following in order to start on the right foot. 1. Have A (Great) Brand I keep repeating it over and over but the...
Storytelling For Social Media

Storytelling For Social Media

by | 11 September 2019

Beyond Instagram stories (that aren’t actual stories!), influencers and Facebook ads, social media is a great solution to share stories. First, it’s a great way to generate “organic” engagement (vs paid). In a day and age where we need to pay...
Amp Up Your Website ROI with Snazzy Content

Amp Up Your Website ROI with Snazzy Content

by | 7 March 2019

Many entrepreneurs struggle to come up with snazzy content to amp up their website ROI. They don’t know what message to communicate nor how to structure the information. Here are a few things to consider to create engaging quality content for website ROI. Content That...
Why tell my story – what’s the point?!

Why tell my story – what’s the point?!

by | 7 February 2019

Every week, people ask me “what the hell is storytelling?! “. To which I usually reply that it’s the idea of showcasing the people behind their organization for promotional purposes. But what I realized is that what they are actually asking me is...
What is storytelling and why should you care?

What is storytelling and why should you care?

by | 17 May 2018

“We’re seeing this expansion of what non-fiction can be in storytelling, I think they’re more thrilling than a lot of fiction films.” These are not our words but the ones of Laura Poitras, an Oscar-winning American documentary film director and...