{"id":237502,"date":"2018-08-09T15:03:49","date_gmt":"2018-08-09T15:03:49","guid":{"rendered":"http:\/\/thestory.mywhc.ca\/\/trois-raisons-pour-travailler-avec-un-graphiste\/"},"modified":"2025-06-10T17:55:43","modified_gmt":"2025-06-10T17:55:43","slug":"travailler-avec-un-graphiste","status":"publish","type":"post","link":"https:\/\/thestorytelleragency.ca\/fr\/blogue\/travailler-avec-un-graphiste\/","title":{"rendered":"Trois raisons pour travailler avec un.e graphiste"},"content":{"rendered":"<p dir=\"ltr\"><i>Par Tania Fr\u00e9chette, graphiste<\/i><\/p>\n<p dir=\"ltr\">Vous avez peut-\u00eatre pens\u00e9 cr\u00e9er votre propre carte d&rsquo;affaires ou publicit\u00e9 Facebook \u00e0 un moment ou un autre. Mais voici une question \u00e0 laquelle vous devriez r\u00e9fl\u00e9chir: avez-vous vraiment les comp\u00e9tences et connaissances pour cr\u00e9er quelque chose de professionnel qui se veut \u00e0 la fois le reflet de votre marque ET qui r\u00e9pond r\u00e9ellement \u00e0 vos objectifs?<\/p>\n<p dir=\"ltr\">Pensez-y. Pour aller droit au but, les graphistes sont les personnes les mieux placer pour ex\u00e9cuter ce genre de t\u00e2ches.<\/p>\n<p dir=\"ltr\">Un graphiste dispose d&rsquo;une bonne compr\u00e9hension du type de fichiers requis selon la situation, que ce soit l&rsquo;impression ou les usages web. Ils comprennent aussi les besoins des imprimeurs et savent ce que sont les fichiers bons \u00e0 tirer (&lsquo;print ready&rsquo;).<\/p>\n<h2 dir=\"ltr\" style=\"font-size: 18px;\"><strong><span style=\"font-size: small;\">No 1 &#8211; Les graphistes proposent de nouvelles perspectives<\/span><\/strong><\/h2>\n<p>M\u00eame si vous savez ce que vous voulez en mati\u00e8re de design, il est toujours pertinent de demander l&rsquo;avis d&rsquo;un professionnel form\u00e9 en la mati\u00e8re. Il pourra vous sugg\u00e9rer une fa\u00e7on originale de vous pr\u00e9senter et de communiquer votre message efficacement \u00e0 votre auditoire-cible. Il pourra aussi soulever certains points techniques \u00e0 consid\u00e9rer selon la fa\u00e7on et l&rsquo;endroit o\u00f9 vous utilisez votre logo et autres outils.<\/p>\n<h3 dir=\"ltr\"><strong><span style=\"font-size: small;\">No 2 &#8211; Les graphistes vous \u00e9conomisent du temps<\/span><\/strong><\/h3>\n<p>Vous connaissez vos forces. Si le design n&rsquo;en fait pas partie, un graphiste vous sauvera beaucoup de temps, que vous pourrez d\u00e9dier \u00e0 d&rsquo;autres t\u00e2ches auxquelles vous excellez. Avez-vous d\u00e9j\u00e0 calcul\u00e9 l&rsquo;argent que vous pourriez rapporter en travaillant pour votre client plut\u00f4t qu&rsquo;\u00e0 passer des heures \u00e0 tenter de corriger votre logo? Si au d\u00e9part vous pensiez \u00e9conomiser, il pourrait bien s&rsquo;agir d&rsquo;un \u00e9l\u00e9ment qui se retrouvera dans la colonne des d\u00e9penses.<\/p>\n<h3 dir=\"ltr\"><strong><span style=\"font-size: small;\">No 3 -Les graphistes vous \u00e9conomisent de l&rsquo;argent<\/span><\/strong><\/h3>\n<p>Surprenant, non? Mais c&rsquo;est pourtant vrai. Les graphistes vous permettent d&rsquo;\u00e9conomiser en vous cr\u00e9ant une image de marque qui &lsquo;fonctionne&rsquo; du premier coup et en une fraction du temps qu&rsquo;il vous en prendrait. Ils peuvent aussi vous offrir des conseils quant aux compagnies auxquelles recourir pour h\u00e9berger votre site, imprimer \u00e0 faible co\u00fbt ou vous procurer un nom de domaine. Ils ont m\u00eame parfois des ententes avec ces fournisseurs de services pour vous offrir des taux plus avantageux. Une chose \u00e0 se rappeler est que de travailler avec des professionnels ne signifie pas que vous deviez y laisser votre chemise. Vous pourriez \u00eatre surpris de trouver des graphistes offrant un produit de qualit\u00e9 \u00e0 prix raisonnable et comp\u00e9titif. Par contre, m\u00e9fiez-vous de ceux qui apparaissent trop beaux (c&rsquo;est-\u00e0-dire abordables) pour \u00eatre vrais car c&rsquo;est vraisemblablement le cas. Et au contraire, les plus dispendieux pourraient bien \u00eatre en train de vous refiler leurs co\u00fbts administratifs \u00e9lev\u00e9s!<\/p>\n<p><em>Tania Fr\u00e9chette<img decoding=\"async\" class=\" wp-image-728 alignleft\" src=\"\/wp-content\/uploads\/2020\/11\/Tania.jpeg\" alt=\"\" width=\"116\" height=\"116\" \/><\/em><em> est graphiste et conceptrice de sites web \u00e0 Ottawa. Elle se sp\u00e9cialise dans la cr\u00e9ation d&rsquo;images de marque et de sites web simples et efficaces pour les entrepreneurs et PME.<\/em><\/p>\n<blockquote class=\"color2-color bg-blockquote\"><p><strong>\u00ab\u00a0Un graphisme et une image de marque efficaces viennent renforcer votre message et contribuent \u00e0 ce que les gens s&rsquo;en rappellent. Chez The Storyteller, nous travaillons avec des graphistes qui, comme Tania, compl\u00e9mentent notre travail et am\u00e8nent votre histoire \u00e0 un autre niveau.\u00a0\u00bb \u00a0<\/strong>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0&#8211; Genevi\u00e8ve Gazaille, <em>The Storyteller\u00a0\u00a0<\/em><\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Par Tania Fr\u00e9chette, graphiste Vous avez peut-\u00eatre pens\u00e9 cr\u00e9er votre propre carte d&rsquo;affaires ou publicit\u00e9 Facebook \u00e0 un moment ou un autre. Mais voici une question \u00e0 laquelle vous devriez r\u00e9fl\u00e9chir: avez-vous vraiment les comp\u00e9tences et connaissances pour cr\u00e9er quelque chose de professionnel qui se veut \u00e0 la fois le reflet de votre marque ET [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":239531,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[135,139,136],"tags":[107,108,147,148,95,109],"class_list":["post-237502","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-experience-client","category-image-de-marque","category-medias-sociaux","tag-design-fr-2","tag-graphic-designer-fr-2","tag-graphiste","tag-imprime","tag-logo-fr-2","tag-print-fr-2"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Trois raisons pour travailler avec un.e graphiste - The Storyteller<\/title>\n<meta name=\"description\" content=\"Avez-vous vraiment les comp\u00e9tences pour cr\u00e9er des visuels? 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