The Winning Ingredients For Successful Web Copywriting

The Winning Ingredients For Successful Web Copywriting

by | 13 February 2023

For a content writer, web copywriting is like cooking for a great chef. A chef has the skills and knowledge to handle the ingredients, bring them to life and create a perfectly balanced recipe. The recipe for Web copywriting requires a combination of careful...
SEO – A 3-Letter Word To Improve Website Performance

SEO – A 3-Letter Word To Improve Website Performance

by | 15 August 2019

What the hell is S.E.O. you ask? Search. Engine. Optimization or SEO, a 3-letter word that improves website performance. It all comes down to how well your website ranks on search engines like Google without the use of paid tools. What the hell is S.E.O.? SEO is about...
The Newsletter: Friend or Foe?

The Newsletter: Friend or Foe?

by | 4 July 2019

Many small business owners have a love-hate relationship with their newsletter. On one end, they understand its value but on the other, they don’t like having to put in the work to make it happen. In any case, here are 7 good reasons why your newsletter should...
5 Good Reasons To Have A Blog

5 Good Reasons To Have A Blog

by | 4 April 2019

Starting a blog – and maintaining it – can seem dauting to many. But the fact is that to keep a blog will help you attract more of your ideal clients and reach your target audience. Here are five good reasons to have a blog and different ways to fill the gap if...
Amp Up Your Website ROI with Snazzy Content

Amp Up Your Website ROI with Snazzy Content

by | 7 March 2019

Many entrepreneurs struggle to come up with snazzy content to amp up their website ROI. They don’t know what message to communicate nor how to structure the information. Here are a few things to consider to create engaging quality content for website ROI. Content That...
What is storytelling and why should you care?

What is storytelling and why should you care?

by | 17 May 2018

“We’re seeing this expansion of what non-fiction can be in storytelling, I think they’re more thrilling than a lot of fiction films.” These are not our words but the ones of Laura Poitras, an Oscar-winning American documentary film director and...